Whether your goals are for business or social purposes you want to be able to connect with other members who best fulfill your intentions or needs. There are several major points you should include in your online biography that will make your interactions at any of the social networking sites all the more effective.

The most interesting thing to do is adopting a unique Avatar. Take the time and thought to change this. You want to make yourself noticed and not blend into the crowd so the best start is to choose your own avatar. When selecting the avatar that you want to represent you it is always best to simply go with your picture. People can better relate to a picture rather than a symbol or cartoon character. Remember these are ‘social sites’ where you’re interacting with real people so be a real person yourself by posting your own picture.

Always put the fact at the short bio you post Regardless of your intentions by immediately ‘drifting’ away from the truth in your bio you are starting out on the wrong foot. Remember once you’ve compromised your own credibility it takes a lot of effort to restore it if you even can. By lying up front you are wasting your time already and that of others who attempt to interact with you.

Your bio should be brief but it will need to contain certain information in order for it be effective for you. If you want to focus on your business, make sure to give more detailed business information, what you have to offer, any experience relative to your line of work and what your business goals are. But if you want to create personal biography, you’ll want to include a little about your background, personal interest, beliefs, and any other ‘experiences’ that may be relative to who you are.

What you need to keep in mind is not to fail to notice the significance of the bio you post. This is usually the other members’ first impression of you. Online social networking can be a very effective means in which to conduct business. Originally established for the purpose of serving as social hubs, online communities now cater to both personal and professional needs.

Your biography should include some information on any relevant education you have. You should also mention certain information about your background. In other words, you are to explain what makes you qualified to sell your particular product or service.

Information about your hobbies is also significant when it serves to make a connection with your readers. For example, if you have sporting goods site, you can write some histories of several major soccer teams. This will make readers feel like having personal connection with you. Good photograph of you is surely vital as your readers can be assured that you’re a person they can trust.

When you’re finished, read your biography out loud and take out any information that doesn’t pertain directly to the product or service you’re selling, and doesn’t make you sound arrogant or boastful. Have somebody neutral—not your mom or spouse—read your biography and give you their honest opinion.

Always keep in mind that the only goal of your web site should be to sell your product or service. So you shouldn’t be sentimental about your biography just because it’s about you.

There’s a formula you need to know, if you’re going to be a star in internet marketing. If you’re going to sell anything on the Internet, you need traffic, that is, people looking at your site. You also need a certain percentage of those folks actually clicking on your money link, pulling out their credit cards and buying your product. That’s called conversions, because you’re converting your traffic into buyers, which converts into cash for you. To create traffic, try writing an article that gets picked up by the search engines. Since most of the main article marketing directories do not allow links in the body of the article, any link to your website or your sales page has to come in the bottom part of the article called the “biography”. You need to be able to write a bio that gets people to naturally click through to your website.

The proper way to write a biography is you have to make it feel like a continuation of the article. So only put one space between the bio’s first line and the article’s last line. Then, address the real reason your reader is reading your article in the first place. Say something like… “If you want to learn more about whatever it is, then click on this link”.

And if you feel like your reader needs a little validation about you, then in the last sentence of the bio put a small, very general sentence about you.